TRACING BLUE
A research-driven art book tracing the cultural history of blue from rare mineral pigment to digital color system.
TO BE DISCOVERED
Concept for an editorial magazine reframing travel as a state of mind. built around long-form storytelling, thematic depth.







INFINITE.
Accordion-style book exploring non-linear time typographically, inspired by Kurt Vonnegut’s Slaughterhouse-Five. THROUGH SHIFTING SEASONS
Concept for a concert poster for a fictional BAM performance reimaging Vivaldi’s Four Seasons through dance, electronic sound, and cross-cultural percussion.







KYUNJIP
Concept for a contemporary Korean street food identity built around a custom logotype that reinterprets Hangul’s structural logic into Latin letterforms.

JENI’S ICE CREAM
Concept for a rule-based design system that translates flavor into form, generating unique packaging labels through data input and visual output.